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Type :Thesis
Subject :Social Sciences
Main Author :Roshaya Binti Hassan
Title :Services Industry Challenges
Varying Form of Title : Investigating the Main Touchpoints for Retaining Staff
Content Type :still image (rdacontent)
Media Type :computer (rdamedia)
Carrier Type :online resource (rdacarrier)
Place of Production :Kuala Lumpur
Publisher :Tun Razak Graduate School
Year of Publication :2023
Physical Description :ill, 75 pages
Notes :Research Project Submitted in Partial Fulfilment of the Requirements for the Degree of Master of Business AdministrationUniversiti Tun Abdul Razak
Corporate Name :UNIRAZAK Library
PDF Guest :Click to view PDF file

Abstract : UNIRAZAK Library
This study comprises five comprehensive chapters, each offering a distinct viewpoint on the topic at hand. These chapters consist of an overview of past research, a review of pertinent literature, an explanation of the methodology, a thorough data analysis, and a discussion of the findings. The primary focus of this research is to explore the impact of various touchpoints or factors, such as work environment, supervisor support, compensation, and work-life balance, on employee retention. The researchers gathered information from prior studies and new data obtained from respondents to achieve this objective. The study examines the correlation between independent and dependent variables influencing staff or employee retention rates. The research team collected data from more than 150 respondents through survey questionnaires and performed multiple analyses to arrive at the outcomes. The findings indicate a clear and significant relationship between the work environment and employee retention, compensation and employee retention, and work-life balance and employee retention. When an organization offers work-life policies that meet employee expectations, provides a competitive compensation package, furnishes their employees with resources for health and well-being to support work-life balance, and provides a safe and comfortable working environment, they can increase retention rates. The study concludes with recommendations for further research and a discussion of encountered limitations. 
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