QR Code Link : Type : Thesis Subject : Social Sciences Main Author : Nur Farhana binti Mohamed Kasim Title : A Study on Investors Behaviour over Residential Property Investment among the Millennials Content Type : still image (rdacontent) Media Type : computer (rdamedia) Carrier Type : online resource (rdacarrier)

Place of Production : Kuala Lumpur Publisher : Tun Razak Graduate School Year of Publication : February 2022 Physical Description : ill, 55 pages Notes : Project Paper Submitted in Partial Fulfilment of the Requirements for the Degree of Master of Business Administration Universiti Tun Abdul Razak Corporate Name : Unirazak Library PDF Guest : Click to view PDF file

Abstract : Unirazak Library

Property investments are increasing by the day. Property investment has been recognised as one of the key investments made by Malaysians. However, according to Sean and Hong (2014), there is currently a lack of research on the residential property investor in Malaysia. The goal of this study will be to identify the primary factor influencing residential property investor’s decisions as well as to investigate additional influences influencing property investment behaviour and patterns among millennials. The factors in this study are drawn from the theory and are connected to investing decisions. Four independent variables in this research are friends/family, self-awareness, media and property investment consultant. The study employed a descriptive research design and also an internet-based questionnaire as its approach. The purposive sampling strategy is used to distribute data for the study. The questionnaire has 25 questions on four factors and other related questions for the influence factors that are rated on a Likert scale with rating 1 for Strongly Disagree until rating 5 for Strongly Agree and 7 questions about respondent information. The research consists of a sample size 150 millennials generation. The data was analysed using multiple regression using SPSS v.21. This study was only confined to the millennial generation; thus, future research should focus on investors who have invested in property or distinguish the investors' preferences.

This material may be protected under Copyright Act which governs the making of photocopies or reproductions of copyrighted materials. You may use the digitized material for private study, scholarship, or research.

Back to previous page

Installed and configured by UNIRAZAK Library
If you have enquiries with this repository, kindly contact us at pustaka@unirazak.edu.my or 03-2707275