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Type :TextBook and References
Subject :Business, Marketing
Management
Social Sciences
ISBN :9781292093239
Main Author :Philip Kotler
Additional Authors :Kevin Lane Keller, Mairead Brady, Malcolm Goodman, Torben Hansen
Title :Marketing Management
Content Type :still image (rdacontent)
Media Type :computer (rdamedia)
Carrier Type :online resource (rdacarrier)
Edition :Third edition
Place of Production :New York
Publisher :Pearson
Year of Publication :2016
Physical Description :Online resource
Corporate Name :UNIRAZAK Library
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