QR Code Link : Type : Thesis Subject : Business, Marketing Main Author : Muammar Gaddafi Bin Mohamad Ali Title : The Impact of Information Technology on the Sustainability of Micro, Small Medium Enterprise (MSMEs) in Malaysia Content Type : still image (rdacontent) Media Type : computer (rdamedia) Carrier Type : online resource (rdacarrier)

Place of Production : Kuala Lumpur Publisher : Tun Razak Graduate School Year of Publication : February 2024 Physical Description : ill, 68 pages Notes : Research Project Submitted in Partial Fulfilment of the Requirements \r\nFor the Degree of Master of Business Administration \r\nUniversiti Tun Abdul Razak Corporate Name : UNIRAZAK Library PDF Full Text : Login required to access this item.

Abstract : UNIRAZAK Library

This study examines the impact of information technology on the sustainability of micro, small and medium enterprises (MSMEs) in Malaysia using a quantitative approach. This research seeks to objectively evaluate the impact of IT adoption on the sustainability aspects of Malaysian MSMEs, acknowledging the crucial role of IT in improving business processes and gaining a competitive edge. Data was gathered from a diverse range of small and mediumsized enterprises (MSMEs) in different industries using a survey-based method. The study utilises statistical analysis techniques to investigate the correlations between the utilisation of information technology (IT) and the results related to sustainability. Based on the research results, IT adoption has a significant impact on the sustainability of MSMEs in Malaysia. In relation to that, the role of information technology (IT) is crucial in the organization for operational efficiency and competitiveness, while it being able to recognize the rapid evolution of technology, its challenges, and its impact on MSMEs. These findings provide useful insights for business executives and policymakers on the effective utilisation of information technology to achieve sustainable growth of the company.

This material may be protected under Copyright Act which governs the making of photocopies or reproductions of copyrighted materials. You may use the digitized material for private study, scholarship, or research.

Back to previous page

Installed and configured by UNIRAZAK Library
If you have enquiries with this repository, kindly contact us at pustaka@unirazak.edu.my or 03-2707275